Joining the dots on our connected bike paths.
The City of Melbourne came to us with a brief to create a raw and authentic content series to promote Melbourne’s network of connected bike lanes.
Joining the dots on our connected bike paths.
The City of Melbourne came to us with a brief to create a raw and authentic content series to promote Melbourne’s network of connected bike lanes. Hase Creative created Joining the Dots, a campaign platform that cast real commuters on their bike (or trike) journeys. The natural, unscripted performances and insta360 X4 filming technique made the content both refreshing and charming.
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HELLO HASEMelbourne, Australia
9/11 Mount St, Prahran 3181 VIC
0424 644 037
Acknowledgement of country.
HASE creative acknowledges that we live, work and create on the lands of the Wurundjeri people of the Kulin nation. We recognise their enduring connection to country and culture, and pay our respects to elders past, present and emerging.