Mushroom — 2022 AFL Grand Final Pre-Match Content

Content support for Robbie Williams at the 2022 AFL Grand Final Pre-Match performance.

Mushroom — 2022 AFL Grand Final Pre-Match Content

2022 marks a decade of us developing music visuals for the AFL Grand Final. We’ve designed looks for The Black Eyed Peas, The Killers, Sting, Ed Sheeran and Sir Tom Jones.

This year, glitzy colours, patterns and graphics underpin Williams’ superstar energy. Our motion reinforces rhythmic accents and lyrical themes, and evolves throughout the performance, complementing the feel of each song.

Nineteen continuous minutes of content was flawlessly synchronised with the music, lights and pyrotechnics, and spanned 100,000 pixels of screens at the famous MCG.

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HASE creative acknowledges that we live, work and create on the lands of the Wurundjeri people of the Kulin nation. We recognise their enduring connection to country and culture, and pay our respects to elders past, present and emerging.